On January 18, 2012, many Internet companies, including the likes of Google, Wikipedia, Mozilla, Twitter, WordPress, Tumblr and Reddit staged a black out campaign online. What was their main agenda for tuning out of their usual vibrant shades in favour of the darker shade of black? Their actions were simply a testament to their sturdy objection against the Stop Online Piracy Act (SOPA) and PIPA. Existing controversies concerning the usage of the Internet have ushered the online community into a pit of chaos and confusion.

PIPA and SOPA supporters believe that the anti-piracy theme of these legislative acts can cleanse the Internet in a meticulous and stern fashion. Specifically designed to combat infringement, SOPA and PIPA have predefined rules and provisions that are hostile to any deed of piracy.

The critics of SOPA and PIPA, conversely, beg to differ. Arguments in opposition to these anti-piracy acts concentrate on the alleged unlawful censorship of the Internet, specifically rogue and pro-piracy online companies and websites based in USA and also across international borders. The despicable concept behind SOPA and PIPA, as recognised by analysts and specialists, lies in its grave desire to control the interaction between the Internet user and the Web to a perilous extent.

If examined closely, the formulation of SOPA and PIPA implies one thing: online piracy remains a great problem that needs to be addressed as swiftly as possible. Without a shadow of doubt, online piracy remains a menace to the online business community and the Internet user population all over the world.

The pragmatic solution to the grave issue of online piracy is plain and simple. Strike the root cause of the problem. The online community, including private users and online business entities, must commit to the act of creating unique, innovate and original web content. Simple web content in the form of SEO articles or web designs must be generated with caution, so as to avoid any signs of malicious duplication.

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